BGA is a law firm specialized in Economic Law, with focus in Competition/Antitrust, founded by Priscila Brolio Gonçalves and her team
BGA aggregates the experience of over 20 years, the credibility and the spotless reputation of Priscila, who was responsible to the first transaction notified to CADE under the pre-merger regime established by Law 12,529/11, with the talent and ingenuity of highly specialized young lawyers.
BGA’s associates have graduated in the best universities in Brazil, all in the top of their classes, and maintain a continued high-level education (LLM and PhD in Brazil and abroad) and constant training in economic law and related fields.
BGA’s team has been working together for years, in a highly integrated fashion, providing clients with strategic services in high profile and complex matters, in an ethical, skillful, innovative, discrete, and meticulous way.
The team has a thorough experience in dealing with complex matters, including merger control/clearance cases (submissions and oppositions) and behavior investigations (both cartel/horizontal and unilateral conduct investigations), competition advocacy, compliance training and policy design.
BGA’s lawyers are recognized for their strategic thinking, business orientation and high success rates.
Work highlights include:
Clearance of complex transactions (national and cross border)
Opposing and intervening in paradigmatic transactions
Advising and representing clients in investigations regarding unilateral conducts (exclusivity clauses, resale price maintenance, discriminatory behavior, tying arrangements, refusal to deal, abuse of IP rights) in several industries, such as tobacco, food and beverage, footwear, health care, automotive, payment methods, collection of copyrights, entertainment, telecommunications and internet
Advising and representing clients in investigations of cartel-related behavior, including bid rigging, collusive conducts and high-level global investigations, such as the Forex and LCD displays cases
Negotiations of leniency and other cooperation agreements (TCCs)
Compliance politics, drafting “Best Practices Booklets” and other documents, and promoting in-house trainings to publicly traded companies
Advising clients in regulated industries, designing policy, drafting and commenting bills of law and regulations, representing clients and associations in public hearings, sector inquiries and parliamentary inquiries and investigations
BGA’s practice attracts representative clients (among top listed companies in Brazil and global companies), industry associations and high executives in a broad range of sectors, including Technology, Internet, Entertainment and Media, Financial Services and Payment Methods, Footwear and Clothing, Pharmaceuticals, Food and Beverage, Education, Healthcare, Telecommunications, Energy, Outsourcing and Security, Infrastructure and Automotive. Clients usually return for new works.
BGA’s antitrust team is also respected by peers and authorities and is cited in national and international rankings and researches.
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