Leaders in Law is delighted to endorse Safir Anand as our exclusive Trademark Law expert in India
May 12, 2026 No Comments
Free
Member Since 2023
Free
2023
Safir Anand
Professional Biography
Safir Anand is a Senior Partner at Anand and Anand, where he leads the firm’s Trademarks, Commercial & Contractual Intellectual Property (IP) practice. With over 25 years of professional experience, he advises on a broad range of matters including trademark protection, enforcement, licensing, franchising, IP strategy, and commercial transactions involving intangible assets.
Anand’s work is distinguished by its strategic and interdisciplinary approach, combining legal expertise with business insight. He has worked closely with clients on brand development, marketing frameworks, and product innovation strategies. His counsel is often sought in structuring commercial arrangements where intellectual property plays a central role, with a focus on value creation and long-term sustainability.
A recognised thought leader in the field of IP, Safir Anand regularly contributes to industry discourse through articles, speaking engagements, and participation in national and international forums. He has written extensively on subjects such as brand valuation, creative economies, advertising returns, and the evolving interface between law, business, and innovation.
In addition to his professional practice, Anand is also an author, with published work that reflects his commitment to knowledge-sharing and thought leadership in the areas of intellectual property, brand strategy, Safir Anand has been associated with a wide range of sectors, including fashion, luxury, lifestyle, FMCG, technology, and entertainment. He has also contributed to initiatives focused on social impact, such as co-setting up a COVID relief fund to support artisans and traditional craftspeople.
Practice Areas
About Anand and Anand
Anand and Anand is a leading full-service Intellectual Property law firm, providing end-to-end legal solutions across all facets of Intellectual Property and allied areas.
The firm is professionally managed by 29 Partners supported by a strong management team. With offices in New Delhi, Noida, Mumbai and Chennai, the firm currently employs over 400 people, including over 100 qualified attorneys/engineers.
Our legal, scientific and technical expertise in addressing complex IP challenges of all types has been widely acknowledged by our clients, industry bodies, enforcement agencies and leading IP publications. We regularly deal with protection of IP and contentious matters before different forums, including the Courts at all levels, the Patent Offices, the Trademark Offices, the Copyright Office, the Design Office, WIPO and the National Internet Exchange of India.
We at Anand and Anand balance commercial realities with legal pragmatism and offer creative solutions that tackle the root and not merely the symptoms of any problem. We have been instrumental in paving the way for a stronger IP regime and are committed to pushing the envelope when it comes to change in substantive and procedural law and helping clients monetize their intellectual property.
Our History:
Anand and Anand is a full-service Intellectual Property law firm which advises the world’s leading companies and institutions.
Born of a pioneering parent firm that had branches spanning the cities of Lahore, Calcutta, Delhi and Amritsar in 1923, Anand and Anand was conceived to meet the challenges of an imminent new order in India. The transition from a closed economy to a liberalized one came about in the early 1990s. With a futuristic vision the firm tapped into the change on the horizon in a country awakening to a heightened intellectual property environment and took the lead in providing multi-faceted legal services of a high quality from a single window.
Location
Articles
No worries, let’s reset the password now.