Practice Areas: Trademarks, contract law, franchising and licensing, character merchandising, advertising and labeling laws, IP audits, IP issues in mergers and acquisitions and due diligence.
Mr. Safir Anand is a senior partner and head of the trademarks, contractual and commercial, IP and entertainment IP departments at Anand and Anand. He advises several Fortune 500 companies and acts for clients from different industries and sectors. Safir Anand obtained his BA in economics from Delhi University’s Shri Ram College of Commerce in 1992 and his law from Delhi University in 1995.
He is a member of the Bar Council of India, INTA, APAA, Asia-Pacific Lawyers Association, SAARCLAW, AIPPI, International Bar Association, LIMA India Advisory Committee, Luxury Society, The Association of Media and Entertainment Counsel, The International Franchising Association and Centre for International Legal Studies. Also, He is on the board of directors of IFMA and has been re-elected as a part of Marques brand and Marketing Team.
Mr. Anand is also on the editorial panel of many leading trademark journals and industry-focused magazines such as TB&O, and routinely contributes to the IAM Yearbook as the exclusive India correspondent.
Safir Anand has been ranked as a Highly Regarded Leading Individual in the field of intellectual property in India in Chambers and Partners (Asia-Pacific) 2014. Under the stewardship of Mr Anand, the team also received the Asia-IP Trademark Firm of the Year Award – India in 2013. His other Awards awards include:
· Asia IP experts 2015 in the field of Trademarks.
· Ranked among Top 50 licensing lawyers in Asia
· Featured prominently in “Best of the Best – Trademarks (Expert Guide 2015)”.
· Gold Band, prosecution and strategy – WTR 1000 (2014);
· Who’s Who Legal Trademarks Featured Lawyer 2015.
· IP Star for trademarks (nominated) – Managing Intellectual Property (2014); and
· Featured in the Asia IP Expert Profiles 2014 and 2015.
· Ranked as a Leading Lawyer for the year 2015 by Asia Law Leading Lawyers.
Publications: Mr. Safir Anand imparted his contributions in prestigious national/ international publications as GTDT Licensing Chapter-Advertising and Marketing, GTDT Licensing Chapter-Trademark, WTR 1000 yearbook, ‘Key Licensing Issues in India’, published in IAM; ‘Legal Issues in Advertising –Major implications for IP Rights’, published in IAM; Securing Intellectual Property during the Credit Crunch’, published in Mondaq. His views are frequently published in leading newspapers, news portals, and magazines and well recognized legal guides.